An important tool in organizing and presenting the plethora of websites available on the internet is the use of Directories an alternative to Search Engines that links and categorizes sites on the web. The main advantage to Directories as opposed to Search Engines is that directories are edited by humans, whereas search engines simply return automated results based on keywords which may not always be the most effective way to quickly find a website that is apropos to the topic being searched for. Websites are submitted to directories by the webmaster, where they are reviewed by neutral editors, evaluated, sorted into categories, and ranked within category according to relevance. They are then listed in a directory form that is simple to read and navigate for the average browser. For a website to create and maintain high web visibility and therefore attract a high number of visitors it is essential to be listed in a number of quality Directories.
The best known directories are Yahoo, Dmoz and Google, but it is worth being aware of the quality of the directory before submitting a site. The average browser will not explore beyond the second or, at most, third page of...
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