In addition to developing gas efficient vehicles, the push is on to produce cheap hybrid cars for mass production. The cost remains relatively high for hybrid technology, despite it being on the road since 1997 and improved technology. Vehicle weight continues to be one of the roadblocks to cheap hybrid cars, and with more people believing in the technology, they still want roomier cars with power consistent with conventional gas and diesel engines.
Honda was reportedly aspiring to release cheap hybrid cars in a version of its Fit, which would sell for under $12,000. However, the gasoline version gets respectful mileage and considered a compact vehicle, which may not be conducive to increased sales in the market for those who typically drive subcompacts. The cost would be less than $2,000 more than the conventional version of the vehicle while offering slightly higher fuel economy. As demand for hybrid vehicles continues to grow, especially in markets with extremely high gas prices, more companies are dedicating more of their resources on developing cheap hybrid cars. Many consumers also see hybrid technology as more than a status symbol or as a means of helping the...
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