During the process of developing a web site to represent your company, you should communicate thoroughly with whoever is doing the designing for you. This is the best way to ensure that your web site and its content will thoroughly reflect what your company stands for. But oftentimes when companies are working with web design agencies, they end up having poor communication or misunderstandings. Therefore, you should follow certain guidelines to make sure that the communication is always easy and clear. Youll be glad that you made the effort.
First you need to figure out specific terms for your project. Non-designers can be frustratingly vague when talking about the projects they need done. Decide what the goal of your project is. Do you want to provide information about your company, or do you want to convince people to buy your products? Are you trying to be helpful for your established clients? Are you going to actively seek out new clients? All of these things are important when designing the site, so be sure to make them clear to the agency. Discuss the budget of your project, so that if necessary, any unneeded extravagances can be avoided.
Once you have...
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