To get attention, you have to be different from all the rest. Just imagine this: so many business cards strewn all over your target clients table and even the floor. And all of them have one thing in common- almost all the business cards are in black and white. Except for 2 or 3 business cards. These few business cards are printed with a smattering of color. Which do you think would be able to catch your target clients attention?
It is a well known fact that color makes anything look better, especially if you use it in your marketing medium. Astute business owners know the power that color can provide your promotional tools. Rather than the standard black and white in your business cards, full color business cards look better and yes, even smarter. It draws your target clients interest and helps them become aware of you and your business.
Full color business cards even ensure that your information will be read and better understood by your target audience.
In addition, color gives your business card printing pieces the chance of getting recognized and remembered even after your initial meeting.
And these are not just creations of an overactive mind...