So just what the heck is a content site?
Glad you asked. A content site is a site that contains content. This literal definition of a content site, however, doesnt convey the sheer effectiveness of utilizing a content site for affiliate programs. There are several distinct advantages of using a full content site as opposed to a single-page sales format.
Using a sales page or a mini site is one way to sell a product, but even then the sales page is usually accessed from a content site. These larger sites, which can be 20, 30, 40 pages or more, have the advantage of many pages of keyword optimized content that just cant be reached by a single page. With pages and pages of keyword articles, the content site has the potential for a much higher rank in the search engine line.
In addition to the SEO action, a content site is much more likely to be referenced again and again. People interested in the content will bookmark it and come back to read more about it. Multiple views can only increase the chance of sales, as well as word of mouth about the content that is provided. There probably arent that many people that bookmark a sales page, but when a content site...
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