Online shopping is in a booming spree as more retailers take their business to online stores what they call as e-tailors (electronic retailers) instead of traditional brick and mortar stores. As per a study conducted by the National Retail Federation there are approximately 52 million people search the net hunting the best deals. One can find online coupons everywhere like emails, newsletters and websites. Unfortunately, counterfeit and fraudulent coupons appear very often. As a result many stores had stopped accepting internet-based coupons altogether.
A recent study conducted by The Grocery Manufacturer’s Association (GMA) says that coupon fraud costs manufacturers and retailers over 500 million of dollars each year. But the real victim is the legitimate consumer as these losses are passed on to consumers in the form of higher prices and lowered promotional offers.
Every consumer needs to know their coupon rights in order to enjoy tremendous savings on the coupon offers while preventing the coupon frauds as it ultimately affects them only. Trading and selling coupons is illegal as per Federal Trade Commission regulations. The only usage of coupon is...
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