Design vs. SEO: Can My Site Look Good And Rank Well?
Do you have to sacrifice all of the creative and artistic elements of your web site to rank in the search engines? Later in this article Ill show you a real case scenario and the design and SEO approach used.
Thanks to the birth of professional search engine marketers the top ranks are saturated with the pages of companies that can pay for such insight. That said, its certainly possible to employ high ranking tactics in your own website. Actually, the most basic tactics can move you up from an 800 position to a 300. However, its the top of the scale where efforts seem almost inversely exponential or logarithmic, you put a ton in to see a tiny change in rank.
How do you meld the ambitious overhauls required to attain significant ranking and NOT compromise the design of your site?
Design Cant Be Ignored
If you have an existing site, youve probably tied it into your existing promotional content. Even if youve allowed your website to cater to the more free form of the net, it should still be designed as a recognizable extension of your business.
The reasons for doing so are valid, and...