No matter what kind of product you represent, there is a good chance you can provide a valuable service to any Bride. In fact, Bride Magazine reported that approximately 80% of all brides spend an average of $50 per bridesmaid gift. In addition, brides spend more on themselves in the six months prior to their wedding than in any other six-month period in their life.
From cosmetics and personal care products to jewelry and clothing, many direct sellers offer just what the soon-to-be-bride is looking for! Here are some creative ways to reach brides:
Locating Soon-to-be-Brides
Check your local newspaper for engagement announcements and locate an address or phone number through your local directory. Contact the bride-to-be directly.
Take a local Wedding Planner out for coffee and share how you can help brides prepare for their big day. Offer her an incentive for passing on leads to you or, better yet, recruit her into the business!
Contact Bridal shops and wedding gown designers in your area to set an appointment to see how you might complement what they already offer their brides. Ask to place a drawing box in their shop that reads Free bridal...
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