One of the most important things you should learn with your website is that you need to diversify your income. As the old saying goes: “don’t put all your eggs in one basket!” As this rings true to most of our daily lives, it also rings true to having an online income.
Let’s say you have most of your ads with Google AdSense. Say that it makes up 90% of your website’s income. Heaven forbid if Google should ever cancel your account! You would lose 90% of your website income, then what would you do? Would you be able to recover immediately? Most people would not. I had a friend recently get his Google AdSense account revoked for reasons unknown to him. They said that he was generating false clicks (which he wasn’t) and that’s all the information they would give him. Luckily he was able to appeal the decision and get his account reinstated, but not everyone is that lucky!
So if you have a website, diversify your earnings by not only using Pay Per Click sponsors, but perhaps use a Direct Leads sponsor, a “cost per action” sponsor, or even promote other products or services and get paid a commission per...