Do It Yourself SEO: Ten Search Engine Optimization Tips (Part 2)
In the first article of this series I outlined five important steps in the optimization of any web page or website. Here are five more tips for those who want to make sure that their web pages are both user and search engine friendly.
6. Write copy that includes your keyword and search phrases at the beginning, middle and end.
If you want to write website copy that is search engine optimized, then you just have to follow good writing and presentation procedure. State clearly what you want to say in the opening paragraph, elaborate on your basic ideas in the middle section of your text and at the end summarize what you have said, reminding your readers with text that is similar to the opening paragraph. Be natural; dont try to stuff your page with the keywords. If you read the page out loud and it sounds funny, then you have overdone the repetition of your search phrases and keywords. A density of 2% is considered to be OK. Thus in a 400 word page of text your keyword might be repeated eight times.
7. Place your keywords and phrases in the link text of your web pages
So far we...
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