When you start trying to improve your websites rankings on the search engines search results, one method that you will come across is that of link building. As the search engines become more sophisticated, one thing that they look for is what sites have linked you (the search engines will see these as a vote of confidence). You can improve your ranking by making sure that a number of sites link to you, but there are a few things that you definitely need to remember.
The first thing to do is avoid playing the numbers game. While at first link building might have been simply been based on who is linked to the most, you’ll find that currently, there are many more qualifications than that. The search engines are now determining the quality of the sites that link to you and how trustworthy those sources are.
Make sure that the sites that link to you are trustworthy. While it certainly doesn’t hurt to be linked to by a number of different sites, having a few quality links from trusted sites will be worth a great deal more than dozens of links from amateur websites. How a search engine judges a site to be trustworthy can be a difficult thing to decide; sites...