Have you seen the mattress commercial with the little sheep that try to convince mattress buyers to buy their brand? The commercials crack me up every time I see it, and the image of those sheep came to mind recently as I was spending my morning time renewing my mind in The Word and was reading about God having appointed shepherds over His flock. He talked about how the shepherd was just thinking about himself and not taking care of his sheep. I then asked God to show me how this scripture pertains to me.
I realized in that moment a different way to think about my business. I am a shepherd and my job is to gather my flock. I have not been taking care of my flock. I had to stop and ask myself, Do I know who my flock is? Do I know what my flock needs? Whew! This was truly an eye-opening moment because I thought I had clearly identified my target market, but God was taking it to a higher level. It even prompted me to do a journal entry listing the needs of my flock. It became so wonderfully simple, my job is to gather my flock from all over the world and provide them with what they need to be successful as Christian entrepreneurs and visionaries.
As I thought about...
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