How can you tell if someone is a Green Bay Packers football fan? He is the guy wearing a green and gold shirt with a slice of cheese perched on the top of his head. If he is a family man his cute little baby is drooling onto a Green Bay Packer’s bib. He smiles at his four-year old daughter who has on a green and gold cheer leading outfit even though the Packers have no official cheerleaders. Everyone in the family is wearing NFL licensed clothing. The five best selling items in one of the pro shops are all shirts. Four of them have Brett Favre’s name on them. Reebok owns the licensing rights to make and sell the shirts along with other products..
About a half-hour before game time the doorbell rings. His wife opens the door for friends wearing her green and gold sweatshirt with Brett Favre and the number four on it over jeans. They all stop in the kitchen for beer and snacks on their way to the family room where they turn on the game. Win or lose, most people in Wisconsin are fans of the Green Bay Packers.
Now if you peek inside the back of the neckline of those sweatshirts etc., they had better have the right tags on them. There is a hologram which...