It is not unusual to have high ranking at the Search engines yet see low
conversion rates. In fact, someone else whose ranking is lower than yours may be making a killing online with his products. How could that happen? With all other things being almost equal, good web design, good sales copy, quality products, it is highly probable the other person has an effective email marketing campaign set
in place.
It is a so-called known secret of successful online marketers that the lifeline of any Internet business is email marketing. It brings longevity to your business. If you hope to make a long term living off your Internet business, you need to give serious thought to email marketing if you havent done so.
I started off my Internet business without seeing the need for email marketing. I spent a lot of time on SEO. Then one day this question dawned upon me. What am I to do with the traffic that would show up at my door?
It is a known fact that not many people will buy your product or service on their first visit to your website. Yes, some may buy the products that you are promoting but the majority wont. The vast majority may never come this...
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