In the new Microsoft Dynamic CRM 3.0 software, there is a feature that Microsoft developed called Quick Campaigns which utilizes the power of email to take care of some marketing initiatives quickly, efficiently, and automatically, thereby freeing up the agent who uses it to quickly get back to his main business activities while the marketing takes care of itself.
With Microsoft Dynamic CRMs Quick Campaigns, you as a sales representative can contact all of your clients and all of your active prospects without the need of going to the marketing department. With a wizard-based interface, the feature simplifies the making of a marketing campaign for users who might not have the experience or expertise to create an effective marketing campaign without assistance. There are only a few clicks to be made and the entire process can be completed.
First, you select the specific records that you wish to include in the marketing campaign. You can make this selection either across the board or from a selected or filtered group of targets. Next, you give a name to the quick marketing campaign. Thirdly, you select what kind of marketing activity you will be usingtypically email,...