What is Fax Broadcasting?
As the name suggests, fax broadcasting is distributing a fax or list of faxes out to a large group of contacts in one go.
It is also at times referred as fax blasting and bulk faxing.
It is an increasingly popular low-cost way to reach out to thousands of businesses who can either be located in ones local community or spread across the globe.
Fax broadcasting has some advantages over other communication channels like letters and, in the past decade, emails. For example, e-mails can get deleted and letters can get thrown out un-opened, whereas but broadcasted faxes are tending to get read. Business owners tend to jump-up to read faxes.
Fax broadcasting can also be used as a complementary communication channel to reach people that do not readily respond to emails or direct mail.
Why Go For Fax Broadcasting?
Compared to traditional direct mailing, fax broadcasting, or faxing a personalized document to everyone, is significantly faster, easier and frequently much less expensive. Businesses are not required to print document or buy paper, theres no envelopes to address, or boxes to carry to the post...