There are countless affiliate programs out there, all of which claim to be the best. Many of them try to give you the impression that all you have to do is use their banners and links then wait for your bank account to grow. Although this scenario can be the case, this type of situation normally applies to large sites with a lot of web traffic.
Selecting banners
With most affiliate programs, you are offered a variety of banners to plant on your website, but very few of them will be effective. The problems with most banners are their sizes. If you choose a banner that has a large file size, it will take a long time to load on the page. Therefore, it’s recommended that you use banners no more than 15kb in size.
When you select any type of visual advertising, you should try and keep the overall appearance of your website in mind. Even though graphical ads are meant to stand out and catch people’s eye, they shouldn’t be to the point where they detract from the rest of the page.
Pop-unders and -ups
Many companies will now give their affiliates the decision of using pop-up or pop-under ads. According to most experts, pop-ups...