A few small steps can mean big business when it comes to growing your company.
To create a solid framework for growth, you must research target markets, establish a budget, implement a strong business plan and build a client base.
Small- to medium-sized businesses represent 97 percent of all U.S. employers and generally employ less than 1,000 people.
Here are four ways to help your business grow from “Open for Business: One Woman’s Story of Successfully Building a Company,” from the Women in Business Teleclass Series produced by the Principal Financial Group:
1. Use employee benefits to attract and retain employees.
-> To succeed against big business, owners of growing companies can compete by using employee benefits to their advantage. In recruiting and retaining employees, business owners should know how their benefits package (health, dental, disability, retirement) stacks up against others in their area and their industry.
-> Provide a comfortable and flexible work atmosphere. For example, offer flex days instead of sick days.
2. Hire the best.
-> Admit that one person cannot do it all.
->...
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