Yes you can do it without being loathsome
Parties are times of celebration. They can also be a fun opportunity to network with people you don’t often get to meet or be with.
This is the season for weddings, graduations, college reunions and family reunions. At these events, everyone knows why you are there. Take advantage of that connection.
They know you in connection to the bridal couple at a wedding reception, the new graduate at the graduation party, your class year at the college reunion, or who is your mother/father, son/daughter at the family reunion. But have you laid the foundation so well and so broad that they all know what you do, what business you are in, and who your market is?
Often we don’t see these people enough to keep up. So celebrations are a great relaxing time to get the word out in a low key way and have fun at the same time. And if networking is not usually your cup of tea, this is a safe environment to practice.
Obviously, you don’t want to be known as the MLM person cruising the room to recruit everyone within three feet. But, you do want them to know what you do and to become a great referral...
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