The success of your fundraiser depends on how much publicity your group can attract. Community awareness of your fundraising need and your fundraising offering will always increase your results.
Here are some fundraising publicity tips:
Publicity Tip #1 – Use your website
If you don’t have one, get one. Use it to communicate your goals,thank your sponsors, highlight periodic offerings, recognize successes, honor individual contributors, etc.
Promote your web site on all your materials.
Publicity Tip #2 – Actively seek more publicity
Get the word out about your fundraiser in as many ways as possible. Get into as many neighborhood newsletters and other public forms of communication as you can.
Send out press releases to the local media and invite coverage with photo opps at your fun events.
Publicity Tip #3 – Utilize any gathering
Make announcements at other events to spread the word, display products, take orders, make sales, and recruit volunteers.
Take a joint venture approach to marketing your group by giving something of value back to all those who join your team.
Publicity...
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