When it comes to making money in the gambling industry, there are more than one way to skin a cat. Today I wanted to talk to you about the differences between two popular methodsprivate label verses affiliate programs. Chances are, you are more than familiar with affiliate programs, but are a bit green in the private label department. A private label sportsbook is like a revved up version of an affiliate program. Its the next level up.
So why should you even care? Its all the same right? Wrong. Unlike an affiliate program, you actually own the domain to the casino. In other words, the final destination is not someone elses website, its yours. As such, another advantage is you control the hosting situation. All the traffic is yours to keep, which means you dont lose valuable branding like affiliates do.
Perhaps these sound like minor bonuses to you. Well, heres a big one. As a private label partner, you have access to all player informationand I mean all. Affiliates are missing out on this major benefit. Its one reason why private label partners can earn a whole lot more than an affiliate ever could with the same amount of work.
Do you ever wonder how those...
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