Create A Mailing List
I listed this first because creating a mailing list or newsletter is probably the single most important thing you can do for your website. If you are going to go through all the work to get visitors to your site, why not turn them into repeat visitors. Generating traffic is very important, but creating a mailing list is critical if you want to keep your visitors.
An auto responder is a powerful tool that will allow you to automatically interact with your subscribers. When choosing an auto responder, there are several things to consider. First, do you want to do everything yourself, or is an auto responder service the way to go. Second, how many mailing lists can you create? Dont limit yourself. The ability to create several targeted mailing lists will increase your ability to generate maximum traffic and sales. Finally, how many messages can you have in the auto responder? You may want to automate a months worth of messages for your list.
NOTE: If you have an auto responder on your server, all mail will be sent from your server. If, for some reason, you are reported as a spammer, all mail from your domain may be blocked. I strongly...