Over the years, the entire definition of what is considered a small, medium, or large car has been turned on its side. Some people measure a cars entire length to determine size, others take into account its wheelbase, while still others give consideration to the vehicles interior room. No matter, BMW is planning to import a car to the U.S. that is truly smaller than any BMW that has ever graced American highways: the 1 Series is coming to Americacan you say, Tiny BMW?
Like Mercedes, the whole thought of a less than luxurious BMW running around is almost blasphemy. Please dont think that this hasnt been lost on Bavarian Motor Works as they study and restudy the issue and decide whether to go ahead with the planned introduction of the 1 Series. Long a producer of vehicles from compacts on up, BMW knows that the U.S. market is fickle and may reject the budget bimmer. Still, as the marketplace continues to adjust and consumer tastes change, the 1 Series is ripe for importing to the U.S. Here is why:
– A compact BMW would be the gateway vehicle for BMW to introduce the make to new consumers. Get them in a small bimmer and they will be hooked for life. At least...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
