It sounds a little like a telephone on ice, but the cold call is actually an important tool of networking. Cold calling is calling a person or business without prior contact in order to inquire about employment opportunities. For many, the idea of cold calling is chilling. Dialing up a complete stranger doesn’t seem like a logical way to carry out a job search. Yet when done correctly, a cold call can showcase some important professional traits, including resilience, determination, and interpersonal skills. In the best-case scenario, it can also lead to an interview.
Cold calling is a salesman’s device. The premise is that the more people you contact, the better your chances of scoring a deal. In a way salesmanship is integrally connected to the job search, only instead of selling a product or service, you’re selling yourself. Specifically, you’re selling the notion that you would be a valuable addition to a company’s team. And therein lies the key to the cold call. When you pick up the phone, you must think of yourself not as a nervous jobseeker eager for a lead, but rather, as a confident professional who has the qualifications that would...
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