If you have spent any time at all on the internet, there is a good chance that you have participated in or observed the effects of link baiting. Link baiting is the process where a site does things to garner unsolicited links from other sites and these “hooks” can range from putting up information to using negative reviews of popular products. In terms of internet marketing, link baiting can be a terrific way to make sure that your website achieves good notice from the search engines and from people who are just surfing the web.
Informational link baiting is quite popular and has the added benefit of giving you a reputation as an expert in your field. People will want to link to you because you provide good information, especially if it relates to their own site. Though it will require some effort, you will find that this type of link baiting draws you a healthy degree of traffic that is relevant to your business and services. Some informational hook will show thee browsers how to do something, or explain the history or workings of your type of service. You may also want to provide news hooks in the form of a news feed of some sort.
Entertainment hooks...
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