There’s a little Girl Scout on the street carrying boxes of different flavored cookies, timidly trying to knock on her neighbors’ doors worried that somehow she’ll be booed out and that doors would just slam shut on her face after offering her cookies for just a few cents? Such a pitiful sight eh?
But imagine what this little girl could be feeling even before approaching doors. Will they know that she is on official business and would just be selling cookies for the good of humanity? Will she be able to speak her rehearsed cookie scripts? Will she make her first order?
Little that we know that a lot of grown ups, even professional salesmen, experience anxiety the idea of making their own cold call. Its so normal to feel butterflies hitting big time up and down your belly, that just thinking of making the call (whether personal or business) would even want to make you throw up.
But, let me give you the exact explanation of what a cold call means. A cold call is a personal call, it can be a visit or phone call to someone you know a little or someone whom you really don’t know. The main reason for the call is that you are selling...
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