Getting Syndicated

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Over the years Ive spoken to a number of authors who say they aspire to write a syndicated column. Getting syndicated is a great idea, albeit a challenging one. If youve thought of this no doubt most (if not all) of your competition has too. But dont let this discourage you; while syndication may take a while, its still worth pursuing.

There are a number of tried and true ways you can enter this market, there are also a few back door methods that might work equally as good. The first thing youll need to do however is get to know your competition. For this I recommend that you get a copy of The Editor & Publisher Annual Directory of Syndication. Sometimes you can get this in bookstores but Id recommend just ordering it online. Explore this book carefully and youll find that syndicated columns are listed by both the syndicated service that offers them as well as their topic. This will give you a good starting point in your research and since most newspapers now have on-line archives, youll be able to explore past articles and see how these topics differ from your own.

Once youve explored this, define for yourself how your topic/angle is different from the ones...

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