Photographers as well as painters have realized the revenue potential of printing on the variety of papers available for giclee. Giclee is the use of high quality inket machines to produce prints that will stand quality and time requirements.
Depending on the number of expected output as well as financial, technical and time resources, a decision to buy a machine or outsource needs to be considered. The positive aspect of going in house is obvious: you can print whenever you wish. Also, aside from the time spent, the cost of producing a giclee is limited to the materials and a service contract after the warranty expires.
On the other hand, there are drawbacks: the obvious investment of purchasing the hardware such as a digital camera, scanner, computer, printer etc. To produce large format giclees, this can translate into tens of thousands of dollars. What is more important is the learning curve, which is steep: I have been a professional printmaker for 15 years and I am still learning. Finally, giclee production is time consuming both with file preparation as well as the printing itself.. Do not believe the hype of salespeople and manufacturers who tell you that...
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