Lets assume that you have a website and you are using it only for statically presenting your company, while running your offline business runs smoothly. Recently you read an article about Online Live Chat Support, and now you ask yourself: Why should I put extra effort into serving my online visitors?
The story goes like this:
If you were your customer, where would you search for information about some type of products, services or companies?
On the internet perhaps?
That is also the place where your customers probably search for information about your company and products.
If you are now asking: We already have a presentational website of our company, why should we put extra effort in serving our online visitors?
The question depends mostly on your current online presence (awareness of your website, number of visitors, rankings in search engines and similar) and your future plans for efforts in that field. But in fact, it all comes down to determining what kind of results you can expect from providing your website visitors with better website support.
Providing information about your company and products through website...