The biggest failure in affiliate marketing is not collecting prospects email addresses. If you only send your prospects to your affiliate website, you are promoting someone elses business, not your own. Your goal should be not to sell affiliate products, but to grow your own business.
Here is how you build an affiliate business.
1. Use a lead-capture page.
Get your own website and build a home page. Dont write a sales letter for your affiliate product. Instead, write an email course focusing on the strongest benefits of your product. Highlight these benefits in a short sales letter that is designed for one thing onlyto get people to subscribe to your course. Then, in your course, promote your affiliate product. The value in this method is that you are actually building a direct marketing business and gaining your own customers.
2. Build your own list.
Spend your time, effort, and money driving targeted traffic to your website. The more visitors you get, the more subscribers you get, and hopefully the more money you make. You can never underestimate the long-term value in having your own customer list. Keep building it. Spend at least 65%...
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