Mystery Shopping Book Reviews
Which is Worth the Read?
Cathy Stucker is the Mystery Shopping Providers Association’s (MSPA)instructor for Gold Certification workshops. Cathy also offers a wide variety of lists on other home-based start up businesses through Amazon. She authors the Idea Lady web page that spans many industries offering major tips to all. The Mystery Shoppers Manual received the National Center for Professional Mystery SHoppers (NCPMS) 2003 Industry Book of the Year.
The Mystery Shopper’s Manual (6th edition)
by Cathy Stucker
4/5 stars
Beginning with a forward by Lorri Kern, MSPA Shopper Services Committee Chairperson, this book drops names that you might expect an instructor with the MSPA to have access.
Cathy does not invoke a get-rich-quick profession here and notes the possible infrequency of assignments. “Full time mystery shopping is not realistic for the vast majority of mystery shoppers” Cathy tells her readers (p.49)
This book is filled with lists of: shopper traits, equipment required, business card tips, types of shops, Mystery Shopping (MS) company pet peeves, email...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
