Most businesses that do some work online have come around to accepting that a company blog can help to get them noticed both by the search engine spiders and by current and prospective customers. However, despite knowing that a blog can help with their marketing tasks, not everyone knows how to get started.
Those who do get started with blogging also face a number of challenges. Some have trouble deciding between blogging platforms. Some choose to host their blog on a free site rather than on their own server along with their web page. And, those who do end up getting a blog up and running often find that it’s hard to stay on top of posting, updating and even knowing what to write about.
The good news is that you don’t have to always come up with new topics to write about.
That doesn’t mean that you should follow the advice that some websites give you shouldn’t just pull articles from directory sites. Nor should you copy or just rewrite all of the information that’s already on your company’s website.
What it does mean is that you can consider hiring a content provider who can maintain your company’s blog...