The success of rap music as the main expression of hip hop has elevated it beyond a cultural movement but to the status of financial powerhouse. Started in the 70s by innovative DJs, rap has become a world wide phenomenon. The organic growth of the music has established the identity of rap music as a political tool for the underprivileged. It has been the voice of the oppressed and underrepresented. Todays rap, however, has changed. The forces behind hip hop are no longer focused on the art and message. Instead rap has become a commercial boom to be used for profit. The hyper commercialization of rap music has led directly to the degrading of its potency as a form of pure art.
The rap industry posted revenues in excess of 1.5 billion dollars in 2005. Its a far cry from the roots of rap, perfected in east coast ghettos some 25 years ago. Today, the industry of hip hop is run with the efficiency of major corporations. Potential rap stars are plucked from obscurity with the public psychology in mind. Businesses pour millions of dollars of advertising revenue into artists such as Nelly and Eminem to shill for their clothes and shoes. Music industry corporations have fully...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
