So you have a home based business, now what? Who do you get started advertising? Where do you advertise? What is your advertisement budget? There are many factors to consider. The good news is that there are many options.
Many people in network marketing advertise to their warm market (family and friends). But when you exhaust your warm market, you must rely on other forms of advertising. Many then seek out resources such as posting flyers and business cards in the local area. Others utilize advertising in local newspapers, which can be very expensive. I personally do not believe that the above resources are efficient or effective. The most effective way to advertise is to find free or low cost methods that will reach a large audience. The larger the audience, the better your results. When it comes to reaching a large audience, the internet comes to mind.
Internet advertising can be targeted to specific cities, states, or even countries. Internet advertising comes in many forms. These include, but are not limited to using traffic exchanges and pay per click advertising. Traffic Exchanges and pay per click will be explained further below. I will discuss the two...