How To Create A “Unique Selling Proposition” For Your Home Based Business!
No matter what type of business you are running (or plan to build) you will likely have competition. Most people think competition is a bad thing and if you try to take on your competition head on it probably is.
On the other hand, you can use your competition to learn how to service customers in a different way a unique way that can make you very successful!
How Can You Make Your Business Unique”
For example, selling home videos. DVDs, and electronic games is nothing new. And unfortunately for most mom-and-pop video stores, Blockbuster came along, and put most of them out of business.
So why bother even trying to sell videos and DVDs, right? Well, it depends.
Opening another video store would probably be difficult having the ability to order 20-30 copies of all the popular videos would probably be too costly for most people.
But NetFlix didnt look at competing directly with Blockbuster. The owners decided to rent the same products, but in a completely different way online and through the mail.
Thats an example of a Unique...
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