How To Creating a Web Based Business, Advanced Series II
You are most likely coming here as a follow up to my articles on creating an online business. Today we are going to cover some advanced tips on comparing ads so that can help you get a better conversion rate.
Lets assume for sake of argument that your site is created, published and you are running (PPC) ads. I recommend running these all the time, but especially in the beginning to get your site converting well. In fact when I signed up with my host they gave me advertising credits, which really helped out.
This is very important! If you are running ads and you are not getting clicks then it means your ads are not standing out in the crowd. Believe me there are plenty of people on the Internet and you should be getting clicks. You want think about the products and services you are offering on your site when writing your ads. What type of ads would interest you if you were looking for these items.?
As I mentioned before specific keywords bring up both your ads and others. You want your ads to spike their interest enough they will want to take a look.
Okay, when writing your ads I want you...