How To Creating a Web Based Business – Part 4 of 5
You are most likely coming here as a follow up to my Part 3 of 5 articles on creating an online business. I hope you found part (1) one through part (3) informative.
Today I am going to cover web page layout and design. It’s important to always be working toward your long-term goal of having a presentable, fast loading web page. Studies have shown that people who will open your site will mostly see what I call hot zones. To understand the hot zone lets draw an imaginary line on your web page from the top left hand corner over to the right and then half way down the page on the left side much like a triangle. There is also a hot spot from left to right along the very bottom of the page. Most of your visitors are going to see these areas only.
These advanced techniques are things that I learned only after a year of web site design so it should give you a head start on your business. You may be thinking okay why have the rest of the page if visitors are only going to look at the hot spots? Well a large percentage will look there and that will be where you want most of your best converting offers,...