Marketers are always looking for low-cost ways to boost sales volume and profits…it’s in their blood…part of who they are. Yeah, they can’t resist the urge to find, explore or invent another method to increase the value of their business…and most of them know that there are hiddenmarkets all around – just waiting to be discovered.
How do you find those hidden markets?
How many hidden markets are perched right under your nose? …markets you’ve been overlooking? Hey, take a look at the customers you have right now. Are there any groups that stick out in your mind? Now let me ask you this…Do your advertisements and sales cater to any of these groups?
My grandmother used to always say, “If you see one mouse, you’ve got twenty.” Yeah, if you notice one group of customers with certain needs, there are probably a bunch of customers out there with the same needs…you just can’t see them. Be sure to focus on the specialized needs of each group, and watch customers appear that you had no idea were even there!
Marketers on the Web have a great opportunity to specialize for...
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