You’ve got your business blog going and people seem to like it. The traffic, comments and sign-ups to your newsletter are growing and you’ve put in a lot of work to get it this successful. Now that the holidays are upon us you’ll likely have little time to keep your blog up to date, especially if you sell consumer products. You do know that you want to keep this great thing going though. Besides, it’s the long term marketing that will help you over the slower periods of the year. What can you do?
Try pre-scheduling your posts. This is the single most effective method. Do this over the rest of the year to save time when you need a break or are too busy. You can do this by using your blog’s scheduled post feature or you could blog by email and set your email client to only send the mail at a pre-set date and time. If you’re using Outlook, there are plugins you can purchase to help you send scheduled emails.
Something else you could do is invite some guest bloggers. You can hire someone. Many times people are more than happy to blog on sites for an affordable fee. You could also invite owners of related businesses to post. This is...