Before you can consider the finer points of your design, you need to make the big decisions. Few decisions are more important than the color scheme your website is going to use.
Pay Attention To Contrast
You need to pick colors that provide enough contrast to make your text stand out in order to promote readability. Stay away from using a light colored font on a light color background as it would be very difficult to read. Remember your emphasis is on getting your message read. An unread message is a useless message.
Not Too Many Colors
You should choose 3 or 4 colors for your site, and use only those colors (or shades of those colors). Decide ahead of time which colors you’re going to use, and stick to it.
Complementary Colors
Complementary colors are opposite each other on a color wheel. The 3 most common sets are:
* red and green
* blue and orange
* yellow and purple.
These colors work surprisingly well together.
Complementary colors also are a good way to pick colors that will be easily readable against a certain background: look for the exact opposite color to maximise...