How To Use Promotional Products To Market Your Business And Delight Your Customers
Looking for a low-cost, attention-getting way to promote your business? Do it with promotional products. Sometimes called “advertising specialties,” these delightful items include mugs, key rings, caps, t-shirts, playing cards, license-plate frames, flashlights, and more — all with your company LOGO printed on them.
People just love them, especially if you offer them for free. Often your established customers will even BUY them, sometimes at a price that creates a profit for you.
The variety and kinds of products you can have your name printed on is incredible. As a promotional product specialist, I can — right now — deliver more than 700,000 popular promotional items, all with your name on them, ranging from aprons to watches.
The beauty of promotional products is they are a super low-cost billboard that stays with your prospect or customer for years at a time. Every time the prospect uses the promotional placemat, fan, or pen, they’ll think of YOU. And everyone else who sees that item will think of you, too.
In recent years,...