How To Write a Better Fundraising Letter

| Total Words: 495

Looking for tips on writing a better fundraising letter? Use these quick tips to craft your next donation request letter. Feel free to modify the sample letter below to fit your specific needs.

– Good news – Always start the letter with a series of good news
– Use bullets to build momentum and make entire letter entertaining and informative
– Use foreshadowing to tease your reader and keep him or her reading.
– Create a widow at the end of the first page (a thought that’s finished on page two)
– Make your reader turn the page
– Describe what you want to do next
– Tell what you’re going to do.
– Why you’re going to do it.
– How you’re going to do it.
– What results you expect.

List suggested contribution amounts
– Use even numbersin graduated amounts
– Offer a monthly auto charge credit card option ($10 a month is $120 a year)
– Include a blank line for write-in amounts
– Remind readers that their contribution is your budget – Your successes have been possible because of...

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