Almost every business will be affected by a recession. If you dont take the appropriate steps, you will have to file for bankruptcy and close. Fortunately, there are things you can do to prevent it from happening.
Focus on customer service. In any business, you have to entertain the customer so he or she will be able to buy from you. If you do this well, that person will come back and buy from you even if times are tough.
How do you focus on customer service? By retraining your staff and making sure they understand that this is the only way for your business to survive. Believe it or not, these people who you hire are the front line and if they dont do well, the customer will just go in and walk out without buying anything.
You can train them by hiring someone from the outside to handle a seminar or workshop. If this is not within your budget, do it yourself and also give them a refresher course on the products or services that you are offering.
What is at stake for them? Their jobs because you can either keep them or put them out in the street making them one of the 9 million who are now unemployed in the US.
But this is not enough....