In 2005 exercise equipment sales were at $4.4 billion, and increased to $4.7 billion in 2006. Gym suppliers are clicking on to the fact that home users are a completely new market.
And a high growth one.
No longer is the home gym relegated to a dusty corner, now fully fitted custom designed rooms are becoming a must-have in homes.
By and far the leading reason for this is convenience. Having a home gym means there is less hassle to the day. No need to turn your nose up at sweaty gym gear in the bag you forgot to unpack. You can work out when you get home.
In todays’ fast moving society, time is precious. Not to mention money. Even a large initial outlay will save you money down the track.
Gym fees, personal trainers, fuel costs, to name a few savings. Certainly, the huge competition in the market is making quality home gym equipment more affordable by the day.
The majority of buyers for their home are people who have worked out in gyms, and have knowledge of workout safety techniques.
But that doesnt mean beginners arent in on the purchasing. Starters are more likely to try and buy one machine to do it all, or buy too much...