Have you ever come up with an idea for an exciting new business? If you have or if you ever do, you are going to experience the ME TOO phenomenon that is the basis of competition.
What do I mean by ME TOO? Well they say that imitation is the greatest form of flattery. If you create something that is successful or something specifically that makes you a lot of money, you will find that others will take a look at your business and determine that if you can do it, they can too. the sad part is that they are right!
Have you ever heard of the serial entrepreneur who gets a business started, sells it and then starts another? The reason that they do this is not just about taking the profits and running away. They also realize that eventually there will be a great deal of competition in that market as everyone else watches the success and screams “ME TOO”. So it seems that the best way to make money with a business is to start it and sell it.
There is another way to combat ME TOOS. That is to innovate. As other people get their business started you get the race going. The ME TOO has to start running right out of the box to compete. They may jump out of...
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