Joint Venture Marketing – How To Use Selling Triggers To Increase Response
Joint ventures are one of the most effective ways to grow your business. Yet, like many of the most effective marketing strategies, when done improperly, your results may often be poor.
When you try to sell your product, you use all sorts of conversion tactics such as building a relationship, getting your benefit across, using deadlines, exclusivity and calls to actions.
So it would make sense to follow the same guidelines when trying to attract joint venture partners right? Your main goal is trying to get people to take the action you want them to. People are all the same. They respond to the same triggers. It doesn’t matter if they have years of experience in guerilla marketing or if they’re a newbie.
Let’s examine some of the trigger points that will increase your success in landing joint ventures:
1.) Building a relationship
People are more likely to work with someone they’ve worked with before. They’re also more likely to buy from someone they’ve bought from before. That’s because trust is the most important...