All successful websites depend on returning visitors as they account for a significant proportion of their traffic. Returning visitors are easier to convert into paying customers because of the credibility issue: the more visits, the more trust is built up. Therefore, to keep your visitors coming back to your website, try some or all of the following methods:
1) Start a forum
When you start a forum, you provide your visitors with a place to voice their opinions and interact with other visitors. As conversations build, a sense of community follows and your visitors will come back to your site religiously.
2) Start a blog
Create a blog attached to your website and keep it updated with the latest news or stories. Human beings are curious creatures and they will return to your website if you post fresh content frequently. You will also build up your credibility as you are proving to them that there is also a real live person behind the website.
3) Carry out polls or surveys
Polls and surveys are other forms of interaction that you should consider adding. They provide a quick way for visitors to interact with your website. Be sure that the...