Knowing About The Laws of Persuasion For Your Insurance Leads Part 1
Whether youre selling health insurance or dental insurance, always the most important thing is to do is closing a lot of sales, because it is the bottomline in sales.
Many salespeople spend a lot of their time trying to find out how they can possibly close more sales. They read books and learn from the top sellers, but the only fundamental truth there is to know about sales is that nobody will ever buy from you if you are not persuasive enough. The art of persuasion, thankfully, is not that difficult to master if you only know the laws governing it.
Theres a science behind these laws the psychologist Robert Cialdini wrote about the laws of persuasion in his book Influence: The Psychology Of Persuasion.
Law of Reciprocation
This law is another way to state the law of karma. It states that if we give something to a person, that person will feel indebted to us and, in return, will give something in return.
Cialdini experimented on the validity of this law when he sent out Christmas card to some people he didnt know personally, but he found in the white pages of the...
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