Leaflets are just like open letters or postcards which are created to be handed out to customers in order to promote the products and services of a company. These leaflets are oftentimes inserted in newspapers or left in any entrance of a mall or any business establishment where they can be easily accessed by potential customers.
Why create leaflets? First, leaflets are easy to distribute and are very effective in conveying messages across your potential market. Second, it provides an adequate space for presenting ideas plus with the incorporation of an image which further increase its effectiveness grabbing the attention of would be customers. Third, leaflets are very handy that is why most people takes them home with them to remind them of any important information they’ve read in the leaflet. And another good thing about leaflets being handy is that they may easily be transferred from one person to another which further increases its usefulness in reaching more potential customers.
In terms of designing leaflets it is important to remember that leaflets are created to deliver sensible and usable information. That is why it is pertinent to choose...