In todays internet age an important aspect of any online business is having your website optimized for search engine rankings. There are many different aspects of building a website that helps them being found and ranked by the different engines and while each one is different, there are a few common traits that all search engines look for.
In the past, some companies attempted to trick the search engine spiders into believing they were offering legitimate information but it did not take long for the spiders to become wise to tricks being used. When people typed in key words into a search box, they expected to find information relevant to those words. What they were finding were web pages loaded with information on several terms, totally unrelated to the search criteria. This was due, in part, because some sites held nothing but a series of keywords and when accessed automatically redirected the searcher to another page.
Today spiders look for text content that is on target to the information being sought. Many freelance writers have found a niche market in writing articles pertaining to web site information the can submit to web builders for inclusion on their...